Saturday, April 14, 2007

Chicken Stetches for Kumon Online Interactive Portal

After researching and looking through the Kumon's marketing strategies and website we decided that we will reinforce the brand but adding more fun element to the Kumon Online Interactive Portal. The target audiences are children from age 7-13 which means that it has to be colorful and simple enough to use. Simple but still including novel elements to 'surprise' the kids so that they will attracted and stick their heads in front of the computers for hrs.

We modified the original Kumon's face ( a sad one,huh?!) into something more cheerful and playful. We are going to use different colors for the five different categories (hyperlinks) so that the children could recognise and familiarise themselves with it.

These are really very very rough sketches (or chicken sketches) so bare with me for a while....




1 Comments:

Anonymous Anonymous said...

Keep up the good work.

7:16 PM, November 11, 2008  

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